Research takes time
Doing it properly for every contact doesn’t fit in a working day.
Use case
Personalize every email without writing every email
Personalization works when it’s specific and true. Rhenyx researches each person, writes one email for them and shows you the source behind every personal line.
- Free trial with 500 credits
- Nothing is sent without your approval
What real personalization looks like
A first name isn’t personalization
Merge field
“Hi Maya, I noticed Lantern Health is growing fast.”
Two fields swapped inCould be sent to anyone. Readers spot it in a second.
Generic AI
“Hi Maya, I loved your recent post about leadership.”
No sourceVague, and often invented. One wrong detail costs your credibility.
Researched
Rhenyx“Saw you’re hiring two SDRs in London. Usually that means pipeline is the bottleneck.”
careers pageSpecific, true and tied to a problem you solve.
Good personalization is specific, true and connected to why you’re writing. (Example names are fictional.)
Why it breaks at scale
Why most teams give up on it
Merge fields look fake
Templates with swapped-in names get ignored.
AI tools guess
Without research behind them, they fill gaps with details that aren’t true.
How Rhenyx does it
Research first. For each person: their company’s website and recent news, hiring, their role and what the company sells.
Write one message per person, in the style you approved.
Check before sending. Every personal claim must trace to the research. Length, tone and banned phrases are checked too.
You approve the preview. Read samples for real prospects and adjust the style in plain words.
Send at scale. About 100 researched emails an hour, plus LinkedIn notes and messages for the same people.
Sample emailsHeld for your reviewExample data
People4 of 45
Email draft
Two SDR hires in London
Hi Maya,
Saw you’re hiring two SDRs in London. Usually that means pipeline is the bottleneck.
Brightwell shows growth teams which accounts are worth the SDRs’ time, from the data you already have.
Teams your size usually see where the pipeline leaks within the first week.
Worth a 20-minute call next week to see if it fits?
Best,
Sam at Brightwell
Source: Careers pageChecked against the research
Research · Lantern Health
Careers page: two SDR roles in London
Series A announced3 days ago
LinkedIn: post on pipeline targets
If a claim can’t be traced, it isn’t used
Step 1 of 5: Research each person
The rule we don’t break: if a detail can’t be traced to a source, it isn’t used.
FAQ
Questions teams ask before they start
Public sources: the prospect’s company website, recent news, job posts and their role.
Yes. Change the preview to adjust every email at once, or edit any single email before it’s sent.
Nothing generic goes out. The contact is flagged for you to review, so you decide what happens next.
Yes. Connection notes and LinkedIn messages are written for each person in the same way.
See the first emails Rhenyx would write for you
- Free trial with 500 credits
- Nothing is sent without your approval